Given the success of Coin Master, there are many excellent articles about the gameplay mechanics, monetization, etc., and I will not repeat what others have written better than I could. This would make it the second largest social casino game, behind Slotomania but ahead of well known titles like Doubledown, Heart of Vegas, Big Fish Casino, Hit It Rich!, etc. Coin Master is classic disruption, and understanding the debate helps conceive of additional ways to disrupt.įor those not familiar with Coin Master, it is a mobile game currently generating over $250,000/day currently or an annualized run rate based on Q4 2018 of over $280 million (source: Eilers & Krejcik Gaming, LLC). Much of the debate shows how challenging it is to disrupt a segment or an industry. There has been much debate lately, including on my Facebook page, whether Coin Master from Moon Active is truly disrupting the social casino genre or whether it should be classified in a different category.
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